The Most Successful 10,000 Steps Challenge
With over a million participants so far, 10K-A-Day is a walking challenge that inspires people of all fitness levels to step up to better health.
Grounded in Behavior Change Science
10K-A-Day combines current research with 20+ years of industry-leading experience to:
Motivate — Empower participants with a design that supports intrinsic motivation and high achievement.
Gamify — Include elements like points, badges, and milestones to make step tracking fun.
Include — Offer 6,000- and 8,000-step thresholds for all levels of fitness and physical activity.
Compete — Track progress with optional leaderboards and friendly team competitions.
Support — Foster connections through teams, friends, and online forums.
Simplify — Enable step syncing with smartphones, watches, and wearable fitness trackers.
Features include:
Worldwide city walking tours
Minutes to steps conversion
Daily health tips
and recipes
Teams, Sole Mates,
and Leaderboards
Device integration
Why 10K-A-Day ?
Multiple studies confirm even modest increases in step counts can improve health, with benefits peaking when people walk between 9000 and 10,000 steps a day:
- Stronger heart and lungs
- Healthier weight
- Decreased risk of diabetes and some cancers
- More energy
- Better sleep
- Stronger bones
- Clearer thinking and more creativity
- Better balance
- Longer life.
A program with 10,000 steps a day as a core strategy may be the most cost-effective way to reduce health risks and improve overall well-being.
More Fun Than Should be Allowed at Work
This international walking tour takes participants to some of the world’s most fascinating cities, including New York, Berlin, Auckland, Cairo, Buenos Aires, Istanbul, and more. As they strive for 10,000 daily steps, visiting exciting attractions each day — from ancient fortresses to seaside parks — participants build confidence in their ability and momentum toward their health goals.
The challenge has shown me that I can do anything if I put my mind to it.
Nakeisha B.
Universal Studios, Orlando
I love this program! This was the first time I made it up the big hill by my house without stopping… the equivalent of walking up 70 stories!!!
Participant
Aegis Therapies
Within a few days, I walked not to reach the goal but because I started to see the benefits of committed walking... walking is now an integral part of my day.
Amith K.
Cloudera
Learn More
Simple Steps Pricing
(No need to jump through hoops to get an idea of cost.)
Per Registrant
Includes site setup +
per registrant fee.
Duration
Retail
4- or 6-week Program
$13.75
8-week Program
$15.45
Setup (1 time fee/challenge)
$2775
Group License
One-time fee covering your entire eligible population* for any 1 HES challenge.
*Eligible population means all employees who have access to the site (whether or not they register). To promote the site to a subset of your population, an eligibility file is required.
Eligible Population
Retail
1000
$5007
5000
$12,702
10,000
$23,156
25,000
$48,733
50,000
$85,764
100,000
$122,796
Bundled License
One-time fee covering your entire eligible population* for any 2 HES challenges within 12 months.
*Eligible population means all employees who have access to the site (whether or not they register). To promote the site to a subset of your population, an eligibility file is required.
1 discounted fee for 2 challenges and unlimited participation
1 agreement, 1 invoice
(no more hassle for another approval)
1 dedicated account manager to keep it all running smoothly.
Have Questions?
WHITE PAPER
This White Paper…
- Recaps the most current research, clarifying the all-important distinction between minimal and optimal steps/day needed to support well-being
- Presents insight on how many steps employees feel they need
- Describes tried and true programs that inspire participants to strive for the most beneficial, science-based amount of steps.
WHITE PAPER
This White Paper…
- Recaps the most current research, clarifying the all-important distinction between minimal and optimal steps/day needed to support well-being
- Presents insight on how many steps employees feel they need
- Describes tried and true programs that inspire participants to strive for the most beneficial, science-based amount of steps.
WHITE PAPER
This White Paper…
- Recaps the most current research, clarifying the all-important distinction between minimal and optimal steps/day needed to support well-being
- Presents insight on how many steps employees feel they need
- Describes tried and true programs that inspire participants to strive for the most beneficial, science-based amount of steps.